Fondly

our story

We make the gifts that get kept.

Fondly began with a simple frustration: most gifts are forgotten by the following spring. The ones that survive are the ones that could only have been for one person — a name, a date, the coordinates of somewhere that mattered. So we set out to make those on purpose.

Every keepsake is made to order and organised around a moment rather than a product category — a new home, an anniversary, a new baby, a life remembered, or just because. Our lettering, illustration and layouts are our own original designs. Nothing here is a copy of someone else's.

A tender moment opening a personalised keepsake gift

42+

countries we ship to

2,143

gift-givers served

4.8/5

average keepsake rating

Made to order

Nothing sits in a warehouse. Each keepsake is created for the person it's for, then wrapped and sent.

Original by design

Our fonts, illustration styles and layouts are our own. We never copy a third-party brand, character or artwork.

Kept, not clutter

We'd rather sell one gift that lasts a decade than ten that don't. That's the whole idea.

Who we are

Fondly is a trading brand of REID UNDERFLOOR HEATING (SCOTLAND) LIMITED, an online retailer registered in the United Kingdom. We sell personalised physical keepsakes and curated gift sets directly to customers worldwide, with pricing and checkout in USD.

8 Hillside Grove, Barrhead, Glasgow, Lanarkshire, Scotland G78 1HB, United Kingdom.

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